Looking for the perfect party entertainment? Enter the GIF booth!
When you’re planning a corporate event it’s important to ask yourself, what it is you want to get out of it. Do you want to entertain your guests? Build a relationship with them? Promote your brand? Probably a mixture of all those. But how do you tick all those boxes when you don’t have an unlimited budget?
Entertainers for example can be great fun but they don’t have an obvious branding element whereas giving your guests amazing merchandise is perfect for promoting the brand but isn’t likely to have the fun factor. So how do you choose what to prioritise when you’re on a budget?
Enter the GIF booth – entertainment and marketing all in one, without a huge price tag! There’s a reason why GIF booths are increasingly popping up at everything from product launches to conferences, well actually there are 4 reasons to be exact:
Entertainment – First and foremost, GIF booths are great fun! They’re loved by people of all ages, from Gen Zs through to your baby boomers. They’re also a fantastic icebreaker. If you are looking for some entertainment which will get all your guests laughing and chatting then a GIF booth is just what you need. Because guests have to move around in front of the camera, unlike a posed photograph you get with a photo booth, the GIFs are all about movement so they are really interactive.
Taking a GIF is also a fun way to get people to interact with you. We have used GIF booths at trade shows, and our clients have gained customers by encouraging people to come into their stand. Your potential customers will be having a great time and laughing, which is the perfect opportunity to start speaking to them.
Engagement – Getting your guests to take photos at your event is a sure fire way to boost engagement with your brand. With a GIF booth your guests can take a photo and then choose to email or text it to themselves in real time so they can upload the images while at your event and further promote it to their wider audience. With a GIF booth you also have an option to include your logo and information on the text or email you send, helping to further emphasise your brand.
At PROP Photo & GIF Booths, we also offer the option of print outs so your guests get the double whammy of seeing your brand in their inboxes, while also taking home a photo to stick on their fridge. We can also track shares and engagements to show how successful a campaign has been and what the reach is.
Relationship building – GIF booths can also offer that holy grail which is increasingly hard to come by – customer data! When a guest inputs their details to send themselves their GIFs, you will be able to capture their email address which you can use for future email campaigns. Just make sure you include a GDPR opt in so your guests are aware that you will have their details and can opt out if they choose.
Branding – With a GIF booth there is ample opportunity for branding too. You can brand the screen, the emails and texts, your print outs and of course you can brand the booth and backdrop.
GIF booths are without doubt one of the most cost effective ways of entertaining your guests, while making sure you get top levels of brand engagement. Get in touch with PROP Photo & GIF Booths now to hear how a GIF booth could add the finishing touches to your next event.